June262009

99dollarmusicvideos:

Deerhoof, ever purveyors of fine music videos, recently released a new video for their song My Purple Past. Instead of taking a song, taping themselves singing with it and then synching audio over it, they took a different approach. One I haven’t seen before.

The music video displays different ways in which listeners experience Deerhoof’s music: On laptop speakers, playing from a record player, from headphones. And the audio is left as is. So what you get is a study on the various audio formats that music is enjoyed. Facinating.

Now if only someone would make a VERY meta music video of all the places we watch My Purple Past…

Hats off to Asha Schechter for directing this great, creative vision.

“Big ups” to TRMW for posting this on twitter. I LOVE what the director did with it. And you know? Even though the audio quality is disjointed, the song is still fantastic. Because honestly, should music videos always sound just like the MP3?

You speak by Magic